Rice has been a cornerstone of Korean skincare for generations, and Korean rice skincare is no stranger at Beauty of Joseon. You’ll find rice in some of our most-loved formulas, from Relief Sun to Dynasty Cream. The benefits of rice for skin are real. It’s gentle, glow-giving, and good for just about every skin type.
For our new (and first) body sunscreens, we wanted to do something different. How could we take rice even further, and make it work harder for skin from the neck-down that doesn’t usually get a real ritual?
This led us to Fermented Brown Rice™, our BOJ-exclusive take on this classic K-beauty ingredient. Here’s what makes it different, and why it’s the secret behind both of our body SPFs.
Why Your Skin Will Love Fermented Brown Rice™
You’re probably applying any SPF to your body and calling it a day. No serum, no targeted treatment, no real skincare moment.
Your arms, legs, neck, and shoulders are some of the most UV-exposed areas on your body. Without any real skincare attention, they can quietly start showing signs of dehydration, aging, and dullness.
That’s the gap we wanted to fill. Our body sun lotions are designed to do double duty: protect from UV damage and treat skin like it actually deserves to be treated. The rice benefits for skin you already love in your face routine? We wanted them on the rest of you, too.
There’s a reason fermentation is a superstar in Korean skincare. It’s how foods get better with time and develop depth, and how a handful of brown rice becomes something your skin drinks up.
Fermented Brown Rice™ takes a nutrient-rich ingredient and unlocks its full potential, for nourishment that actually gets in and gets to work.
Experience Rice Suncare, Reimagined